Wednesday, January 9, 2008

Jamie-Lynn ratings are way up! bad press is good.


Jamie Lynn Spears has captured the full attention of the age 9-14 viewing audience with her Zoey 101 cable TV show. The season finale, the first episode to air since Spears pregnancy was announced, drew a phenomenal crowd of watchers. Nielsen Media Research put the number at 7.3 million households who tuned in to watch the hour long broadcast.

The Nick show was already enjoying a great ratings run with an average of 3 million tweens and young teens tuning in to view the antics of the 16 year old. Friday’s broadcast was the second most watched cable show for the entire day - a huge ratings bonanza.

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